Description
“BEHAVIOURAL ACCOUNTING (Business Economics in a Rapidly-Changing World)” is an insightful exploration into the evolving landscape of accounting through the lens of behavioural economics. This non-fiction work, featuring contributions from renowned experts in the field, delves into how human behaviour influences financial decision-making and accounting practices. The book examines key themes such as cognitive biases, ethical considerations, and the impact of technology on accounting. It offers a compelling narrative for professionals and academics alike, seeking to understand the dynamic interplay between psychology and economics in the business world.
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